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Our Latest Posts

Sifting your User Research

So last we left you we were meeting with every meetup or conference organizer in the Metro-Nashville area. And then I emailed some in San Francisco for good measure. When…

Testing the Waters – A New Product Idea

So you know how we were trying to “magic” an amazing idea last month? We made lists. We read books. We drew on the white board a lot. We looked…

Forcing Lighting Bolts

So last we left you, we had dialed back our agency commitments and were skipping down the yellow brick road to product development. #1 question we get when mentioning this:…

Another large leap…

Four score and seven years ago…scratch that…just five years ago we took one small step for ourselves into the great unknown expanse of entrepreneurship and started our own company. We’ve…